{"id":2151,"date":"2025-10-24T16:57:09","date_gmt":"2025-10-24T14:57:09","guid":{"rendered":"https:\/\/cfpj-alternance-pe72.fr\/?p=2151"},"modified":"2025-10-24T16:57:09","modified_gmt":"2025-10-24T14:57:09","slug":"loffice-de-tourisme-de-paris-lance-son-application","status":"publish","type":"post","link":"https:\/\/cfpj-alternance-pe72.fr\/index.php\/2025\/10\/24\/loffice-de-tourisme-de-paris-lance-son-application\/","title":{"rendered":"L\u2019Office de tourisme de Paris lance son application"},"content":{"rendered":"\n<p class=\"has-text-align-center has-small-font-size wp-block-paragraph\"><em>L\u2019Office de tourisme de Paris a d\u00e9sormais une application mobile. Cr\u00e9dit photo : Pexels<\/em><\/p>\n\n\n\n<h3 class=\"wp-block-heading has-medium-font-size\"><strong>L\u2019<\/strong>Office de tourisme de Paris lance une application mobile, destin\u00e9e \u00e0 moderniser l\u2019accueil des visiteurs de la capitale. Apr\u00e8s la fermeture de son dernier point d\u2019accueil physique, en janvier 2025, cette initiative s\u2019inscrit dans une strat\u00e9gie de digitalisation de l\u2019information touristique.<\/h3>\n\n\n\n<p class=\"wp-block-paragraph\">Le passage au num\u00e9rique doit permettre un accompagnement plus continu et accessible des touristes, \u00e0 toute heure et depuis leur smartphone. C&rsquo;est pourquoi l&rsquo;Office de tourisme de Paris \u00e0 lanc\u00e9, cette semaine, son application mobile pour palier \u00e0 la fermeture des points d&rsquo;accueil physiques, en janvier dernier. Cette d\u00e9cision s\u2019ajuste \u00e0 une baisse de fr\u00e9quentation et \u00e0 une pression budg\u00e9taire observ\u00e9es ces derni\u00e8res ann\u00e9es.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><strong>\u00c0 d\u00e9couvrir \u00e9galement : <\/strong><a href=\"https:\/\/cfpj-alternance-pe72.fr\/index.php\/2025\/10\/22\/menilmontant\/\">M\u00e9nilmontant \u00e9lu 7\u1d49 quartier \u00ab le plus cool du monde\u00bb : cinq lieux embl\u00e9matiques \u00e0 visiter<\/a><\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\"><strong>Que retrouve-t-on dans l\u2019application ?<\/strong><\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019application, baptis\u00e9e <em>Paris je t\u2019aime<\/em> (Android et iOS), met \u00e0 disposition plusieurs services : une carte interactive pour se rep\u00e9rer dans Paris et localiser les sites, \u00e9v\u00e9nements ou services touristiques, des itin\u00e9raires personnalis\u00e9s et des suggestions selon les envies de l\u2019utilisateur, une billetterie et un syst\u00e8me de r\u00e9servation d\u2019\u00e9v\u00e9nements int\u00e9gr\u00e9e, pour notamment profiter des offres du territoire, des fonctionnalit\u00e9s d&rsquo;accessibilit\u00e9, avec une version d\u00e9di\u00e9e aux visiteurs en situation de handicap et enfin, une conciergerie digitale disponible 7 jours sur 7 (t\u00e9l\u00e9phone, mail, messagerie instantan\u00e9e) pour r\u00e9pondre aux questions avant ou pendant le s\u00e9jour.<\/p>\n\n\n\n<h2 class=\"wp-block-heading has-medium-font-size\">En bref<\/h2>\n\n\n\n<p class=\"wp-block-paragraph\">L\u2019Office de tourisme de Paris mise sur cette application pour \u00eatre \u00ab la poign\u00e9e de main num\u00e9rique \u00bb aux visiteurs. Le pari : offrir un service fluide, moderne et disponible partout, plut\u00f4t que de maintenir des guichets physiques co\u00fbteux et souvent peu visit\u00e9s.<br>Reste \u00e0 voir si les utilisateurs l\u2019adopteront massivement et si l\u2019application r\u00e9pondra pleinement aux besoins vari\u00e9s des touristes.<\/p>\n\n\n\n<p class=\"wp-block-paragraph\"><\/p>\n","protected":false},"excerpt":{"rendered":"<p>L\u2019Office de tourisme de Paris a d\u00e9sormais une application mobile. Cr\u00e9dit photo : Pexels L\u2019Office de tourisme de Paris lance une application mobile, destin\u00e9e \u00e0 moderniser l\u2019accueil des visiteurs de la capitale. Apr\u00e8s la fermeture de son dernier point d\u2019accueil physique, en janvier 2025, cette initiative s\u2019inscrit dans une strat\u00e9gie de digitalisation de l\u2019information touristique.<\/p>\n","protected":false},"author":16,"featured_media":2391,"comment_status":"open","ping_status":"open","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1],"tags":[184,57,151],"class_list":["post-2151","post","type-post","status-publish","format-standard","has-post-thumbnail","hentry","category-culture-culture-2","tag-application","tag-paris","tag-tourisme"],"yoast_head":"<!-- This site is optimized with the Yoast SEO plugin v24.0 - https:\/\/yoast.com\/wordpress\/plugins\/seo\/ -->\n<title>L\u2019Office de tourisme de Paris lance son application<\/title>\n<meta name=\"description\" content=\"L\u2019Office de tourisme de Paris lance son application pour moderniser l\u2019accueil des visiteurs. 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